Once your friend accepts the invitation and joins The Synthesis, Spotify will create a custom tracklist for the two of you filled with songs you already love and recommendations tailored to your preferences and tastes.īy the launch of the campaign, special personal statistics will be available in the mobile application. Next, click “Invite” to select a friend with whom you can team up by sending him an invitation via messages or email. To use this feature, click “Synthesize” in the “For You” hub on your mobile device. The beta version of the feature will be available in the Made for Two section of the Just You hub. The update will launch today and will be available to both free and Spotify Premium subscriptions worldwide. Thus, the function will provide listeners with an additional opportunity to communicate and share music with each other. To do this, it is enough to invite a friend with whom you want to team up, and the overall “Synthesis” will grow and develop as the auditions of each of the participants evolve. These analytics will tell a lot to the user and the music streaming service itself.Īlso launched as part of the Only You campaign is a new personalized Synthesis feature that will combine the musical tastes of two listeners into one playlist. With its help, everyone will be able to find out how he consumes audio content and what makes his musical preferences truly unique. To celebrate the unique musical tastes of listeners, Spotify has created an “Only You” feature inside the mobile app. Today, over 380 million people around the world use Spotify, but with over 70 million tracks available to them, everyone chooses their own musical path. Spotify has launched a global “Only You” campaign that will focus on the musical universe of every Spotify listener and everything that goes with it: favorite artists and genres, moods, events and memories.
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